“This was a business decision. It had nothing to do with being a fan and I really had to stop when this was first brought to me and I had to spend a couple of days [thinking] is this really a good business decision or is this for your ego?”
“We were drawn to the Colts organization because their leadership has the same high standards we embrace. As a worldwide company, we see Lucas Oil Stadium as an exciting investment that also makes good business sense.”
“A few years ago we had the chance to sponsor an Indy car, and this homeboy thought that was about the coolest thing. But I had no idea how big we could really go.”